The Proof Score

Does your proof read real, or fake?

Answer six quick questions. In two minutes you get a Proof Score and a straight verdict on whether your current proof still works in a feed where AI can fake everything.

Question 1 of 6

What does most of your current proof look like?

Question 1 of 6
Your Proof Score
0 out of 100

You already have the most valuable marketing asset in your category sitting in your customer list. You just have not filmed it yet.

The free read

The 5 best ways to increase your conversion rate.

Five tactics a founder can act on this week, from leading with the outcome to the one kind of proof a 2026 buyer still believes. No fluff. Drop your email and it is yours.

No spam. The read, and the occasional note when a new Real One ships.

The ask

Get your free Proof Audit.

Fifteen minutes, recorded, yours to keep. I will show you where your proof reads fake to a 2026 buyer and point at the one real customer story you are sitting on. Tell me a little, then book a time.

After you send this you will be taken to my calendar to lock a time.